Osato Studio
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Product video for AI and tech companies

Make people understand your product in 60 seconds.

Most technical products lose people before they ever reach the pricing page. I turn what you built into a video that makes it obvious.

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Usually replying within a day · Remote, worldwide

Three production slots a month. I write and direct every video myself, so the number is real, not a tactic.
“It takes ten seconds to lose someone. Here is what your product actually does.”
0:24 / 1:00
0:28 Hook test A “You are explaining your product backwards.”
0:31 Feature drop “The one screen that sells the whole app.”
0:22 Founder cut “Why we built this in the first place.”
0:35 Demo clip “Watch it do the work in real time.”

Why this works

Three reasons technical companies keep coming back.

I actually understand the product

I make tech and AI content every week, so I already speak the category. You skip the three calls it normally takes to explain what your product does.

Days, not months

Studios quote six to eight weeks. Briefs land by email and finished video comes back in days, so a launch never waits on the video.

Built to convert

Made to sell, not to win awards. A landing page carrying video converts around 86% better than one without it.

What you actually get for $3,500

Priced as one thing. Delivered as all of this.

The 60 to 90 second product explainerScripted, produced, colour graded, sound designed$6,000
Messaging and script developmentThe part that decides whether any of it works$1,500
Four vertical social cutdownsTikTok, Reels, Shorts, LinkedIn ready$2,000
Three hook variants for testingSo you can kill the loser before it burns budget$800
Thumbnails and still framesPulled from the video, ready for ads and decks$400
Captions and every platform formatBurned-in and SRT, sized for each placement$300
The comprehension testFive real people in your market, scored before delivery$500
Total value$11,500
You pay$3,500

Values benchmarked against 2026 agency rates for equivalent scope.

The comprehension guarantee

If four out of five people cannot say what your product does, you do not pay.

Before I hand the video over, I show it to five real people in your target market and ask one question: what does this company do? I send you their answers, unedited, in their own words.

If fewer than four get it right, you owe nothing. You keep the video, the script and the test results anyway.

Why I can offer thisBecause comprehension is the entire job. If the video does not create understanding, it has failed, and I should not be paid for it.
What it costs you to tryNothing. The script comes free before you commit, and the guarantee covers the production after.

The receipts

Ten years of brand work behind the camera and the keyboard.

10+
years designing and directing brand work
159
five-star client reviews
90%
of design across up to 10 Moët Hennessy brands
+50%
web traffic after a rebrand
Moët HennessyBooze.ngNorah MiningHillstarMyoMaster

“Campaign assets that drove over $10,000 in ticket revenue for a single event launch.”

EEEvents client · five-figure launch

“180 branded pieces a month, and a rebrand that lifted web traffic by half.”

UMMedia group · senior designer

Every reason to say no, removed

“What if it is not good?”

You approve the script before a single frame is produced, revisions run until you sign off, and the comprehension guarantee sits underneath all of it.

“We do not have months.”

Seven days from approved script to finished video. Studios quote six to eight weeks for the same thing.

“We have no time to manage it.”

Send a link and approve a script. That is the whole ask. No briefing documents, no production days, no back and forth.

Free guide

Not ready yet? Take the test.

The Ten Second Test: why good technical products lose people, and the seven-part structure that fixes it. The exact framework I write every script with.

One email. The guide lands straight in your inbox.

Questions

What do you need from me to start?
A link to your product and a sentence on who it is for. If there is a demo or a login, that helps. Everything else I can pull together myself.
How long does it take?
A single product explainer is usually back within a week. Social cutdowns are faster. Rush timelines are possible when a launch date is fixed.
Do you use AI in the process?
Where it makes the work faster or better, yes, and never as a substitute for direction. The script, the structure and the judgement are mine, which is the part that decides whether a video lands.
What if I do not like the first cut?
Revisions are included until it is right. The script is approved before a single frame is made, so surprises are rare by design.
Do you work with companies outside the US?
Yes. Work is remote and delivered by email, so time zone has never been the deciding factor.

Let us make your product obvious.

Send a link to what you built. I will tell you honestly what I would make and what it would cost.

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